The festive season brings an immense surge in online shopping and digital payments. In 2023, Diwali sales alone saw a 49% increase in online transactions, along with a 35% rise in website traffic, making it one of the most lucrative periods for businesses. However, with this rise comes a higher risk of fraud and security breaches. Securing seamless transactions is essential for protecting both revenue and customer trust during this busy season.
Wibmo Protect is designed to address these challenges, offering a comprehensive solution that ensures secure and frictionless transactions, even during the peak of the festive rush.
How Wibmo Protect Safeguards Festive Transactions
1. Multi-Layered Security with Adaptive Authentication
Wibmo Protect uses dynamic, multi-factor authentication (MFA) to safeguard transactions by adapting security measures based on real-time risk. This reduces the friction for legitimate customers while ensuring robust protection against fraud. Given that the 2023 festive season saw a 72% spike in online sales just two days before Diwali, adaptive authentication is crucial to maintaining a seamless shopping experience without compromising security.
2. Real-Time Fraud Detection & Prevention
The festive season also brings an increase in fraudulent activities. Wibmo Protect’s AI-driven fraud detection engine continuously monitors transactions, instantly identifying suspicious patterns and blocking unauthorized activities in real-time. With eCommerce fraud expected to rise during high-traffic periods like Diwali, proactive fraud detection minimizes losses and protects businesses from financial threats.
3. Seamless Integration with Payment Ecosystems
Built on industry-standard 3D Secure protocols, Wibmo Protect easily integrates into existing payment ecosystems, ensuring secure transactions without disruption. This is particularly important as conversion rates during the 2023 festive season increased by 22%, emphasizing the need for a frictionless user experience while handling high volumes of transactions.
4. Scalability for High Transaction Volumes
The Indian eCommerce sector recorded significant growth, with over ₹3.75 lakh crore in retail trade during Diwali 2023. Wibmo Protect’s scalable infrastructure is built to handle such high transaction loads, ensuring that businesses can maintain security and efficiency even when managing millions of transactions daily.
5. Compliance with Global and Local Regulations
Wibmo Protect adheres to global standards like PCI-DSS and complies with local regulations, such as the RBI’s Additional Factor Authentication (AFA) guidelines. This guarantees that businesses remain secure and compliant, reducing the risk of regulatory fines during peak transaction periods.
6. Advanced Machine Learning for Fraud Pattern Recognition
Wibmo Protect leverages machine learning to stay ahead of emerging fraud patterns. During high-traffic periods like the festive season, when fraudulent activities spike, Wibmo Protect’s system identifies and prevents new fraud attempts, ensuring businesses stay protected.
Why Businesses Trust Wibmo Protect
- Proven Expertise: Wibmo Protect secures billions of transactions annually, supporting major banks, fintechs, and eCommerce platforms across India.
- Customizable Solutions: Wibmo Protect is adaptable to the specific needs of businesses, providing tailored solutions that align with operational requirements.
- Unmatched Scalability: Whether handling a few thousand or millions of transactions, Wibmo Protect scales effortlessly to meet demand during peak seasons like Diwali.
As businesses gear up for the festive season, securing digital transactions is crucial to providing a seamless shopping experience while protecting against fraud. With Wibmo Protect, businesses can confidently manage high transaction volumes and safeguard their customers from evolving threats during the festive season.
Keep your payments secure this festive season with Wibmo Protect, your trusted partner for secure, seamless transactions.